1. Our primary purpose in collecting personal information is to provide you with a secure, smooth, efficient, and customized experience. We may use your personal information to:
1. Provide Fold Services and customer support; process transactions and send notices about your transactions; verify your identity, including during account creation and password reset processes;
2. Resolve disputes, collect fees, and troubleshoot problems; manage risk, or to detect, prevent, and/or remediate fraud or other potentially prohibited or illegal activities; detect, prevent or remediate violations of policies or applicable user agreements; improve Fold Services by customizing your user experience; measure the performance of the Fold Services and improve their content and layout; ensure compliance with applicable laws;
3. Manage and protect our information technology infrastructure; provide targeted marketing and advertising, provide service update notices, and deliver promotional offers based on your communication preferences; contact you at any telephone number, by placing a voice call or through text (SMS) or email messaging, as authorized by our User Agreement; perform creditworthiness and solvency checks, and compare information for accuracy and verify it with third parties.
2. We will also use the User information to enable activities and transactions that need to occur during the provision of various Fold Services, such as (a) generating and maintaining User profiles on the Platform; (b) provide personalized features; (c) aid financial services organizations to provide better services; (d) facilitate collection activities as needed; (e) maintain regular communications with the User concerning transactions the User initiates, such as requesting information or assistance, submitting a loan request, making payments, transferring funds, etc.; (e) modify the Platform from time to time to cater to the User’s interests; (f) provide the Platform and the functions and features therein, efficiently; and (g) preserve social history as governed by existing law or policy.